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The elaboration of a business model for a new dairy factory

The owner of a dairy produce factory requested a business plan for the creation of a new production unit, with the aim of understand and forecasting potential revenue. Based on our findings, significant shortcomings have been identified in the assumption that the new production unit, with more efficient modern equipment, will be able to function successfully in present economic conditions of stagnant earnings of the Ukrainian workforce. The financial model showed that the payback period would be more than 15 years. Taking into account the current state of economic and financial affairs in Ukraine, our client refused to implement the project.